CLIENT : SANTEPSY

BASE LINE : Tend to your mental health. Practice self-care everyday.

ADVERTISING CAMPAIGN :
Mental health concerns us all. In Switzerland, one person in two is affected one day or another in his psychic health. On the occasion of World Mental Health Day on 10 October 2018, SANTEPSY is launching a national campaign to promote mental health over 4 years. Its goal is for everyone to be aware that one can take care of one's mental health as well as one's physical health. Two caracters PSY and Brainy give to people a bunch of recommendations throughout the campaign.

ADVERTISING MEDIUM : TVC, website, Facebook, poster, print, events